Pirates de Catalunya

October 12, 2013
TailorAndWayne

We coordinated the creativity of online and offline advertising campaigns to increase the number of affiliates, voters and donors. In only one year, the party multiplied by 4 its results. The videos have been watched more than 445.000 times so far and are a reference for the fast-growing Pirate Party Movement all around the globe.

In some cases, videos went viral by themselves. Other times, reaching viewers involved SEM (Search Engine Marketing) campaigns and other promotions over several platforms, such as Google, Youtube, Facebook, Linkedin, etc

We also organised their communication in an interactive way. The official advertisements for 2011 were chosen through an online film festival, that engaged celebrities like Oscar nominated director Nacho Vigalondo or Member of the European Parliament Amelia Andersdotter as a Jury.